When evaluating a lead, consider not only how attractive the client would be, but look closely at the potential to close the sale and the money to be made on the deal.
We can apply the same "observer effect" of German physicist Werner Heisenberg to our understanding of the questioning that is part of market research.
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Blog Post: Who Owns Your LinkedIn Profile?: At first, this seems an absurd question. Of course, the individual own... http://bit.ly/9QK54y read more >